CRM Software (Customer Relationship Management Software)
Capture every lead, never miss a follow-up and close more deals. Our experts build custom CRM software that gives you a complete view of every customer and helps your team sell better.
Losing leads in diaries, Excel sheets and WhatsApp chats? TWS Technology builds custom CRM software that captures every enquiry, reminds your team to follow up, tracks every deal and gives you a 360° view of every customer — so you close more sales and keep customers coming back.
Every Customer, Every Deal — In One Place
CRM (Customer Relationship Management) software helps businesses manage and improve every interaction with their customers. It stores all customer information, conversations and transactions in one central place — from the first enquiry to after-sales support.
This 360° view of each customer’s journey helps your sales, marketing and support teams understand customer needs, personalise communication, make better decisions and build strong, long-lasting relationships.
- Leads lost in diaries, Excel & chats
- Missed follow-ups and forgotten calls
- No idea which deals will close
- Customer history leaves with the employee
- Every lead captured automatically
- Auto reminders for every follow-up
- Live sales pipeline & forecasts
- Complete customer history, always safe
Everything Your Team Needs to Sell Better
Pick the features you need — we customise stages, fields, workflows and reports to match your sales process.
Lead Management
Capture leads from your website, Facebook, IndiaMART, calls and WhatsApp automatically — and assign them to the right person.
Contact Management
More than an address book — interaction history, preferences, purchases and notes for every customer.
Sales Pipeline
Track leads, opportunities and deals through every stage with real-time visibility and accurate forecasts.
Follow-ups & Tasks
Automatic reminders for calls, meetings and follow-ups so no opportunity slips away.
Marketing Automation
Segment customers and send targeted WhatsApp, SMS and email campaigns at the right time.
Customer Support
Tickets, complaints and service requests with full customer history for faster resolution.
Quotations & Invoices
Create and send professional quotations and GST invoices directly from the CRM.
Team & Field Sales
Role-wise access, targets, territories, attendance and field visit tracking for your sales team.
Analytics & Reports
Conversion rates, team performance, source-wise leads and revenue reports on one dashboard.
Why Growing Businesses Use CRM
A CRM turns scattered customer data into more sales, happier customers and a more productive team.
Better Customer Experience
With complete customer history, you can offer tailored recommendations, anticipate needs and respond faster.
Higher Sales Efficiency
Automated tasks and real-time updates let your team focus on building relationships and closing deals faster.
Data-Driven Decisions
Dashboards show customer behaviour, lead sources and trends so you can adjust strategy with confidence.
Targeted Marketing
Segmented campaigns send the right message to the right customer, increasing conversions.
Increased Productivity
Less manual work and paperwork frees your team for high-impact tasks that grow the business.
No Lead Left Behind
Every enquiry is recorded, assigned and followed up — no more lost opportunities.
Team Accountability
See who is working on what, track targets and measure every salesperson’s performance.
Stronger Customer Loyalty
Timely follow-ups, reminders and personalised service keep customers coming back.
Your Sales Team’s CRM, On Their Phone
Field sales and on-the-go teams get a simple Android & iOS app connected to the same CRM — so data is updated the moment work is done.
- Instant Lead AlertsNew enquiries reach the right salesperson immediately.
- One-Tap Call & WhatsAppContact customers and log the conversation in seconds.
- Field Visit TrackingCheck-in with location, visit notes and photos from the field.
- Live Targets & ReportsSalespeople and managers see progress anytime, anywhere.
A CRM That Connects With Your Whole Business
CRM works best when it talks to your other systems. We integrate it with the tools and software you already use — or build them together.
⚙️ CRM + ERP
Customer orders flow into inventory, production and billing — so you deliver exactly what customers want. ERP Software →
📱 CRM + Mobile Apps
Real-time updates, personalised offers and support for customers right on their phones. Mobile Apps →
🚚 CRM + Logistics
Customer demand patterns help plan stock, transport and delivery routes efficiently. Logistic Software →
🎓 CRM + EduTech
Manage student enquiries, admissions, progress and parent communication in one place. EduTech Software →
🌐 Website & Ad Leads
Leads from your website forms, Facebook & Google ads and portals like IndiaMART land straight in the CRM.
💬 WhatsApp, SMS & Email
Send updates, reminders and campaigns from the CRM and keep every conversation on record.
From Requirement to Go-Live in 5 Steps
Process Study
We map your lead sources, sales stages and team structure, then share scope & quote.
Design
Screens, pipeline stages and reports you review before development.
Development
CRM, mobile app and integrations built in milestones with regular demos.
Data Import & Testing
Your existing contacts and leads imported, and every workflow tested.
Launch & Support
Go-live, team training and ongoing support after launch.
CRM for Every Industry
Frequently Asked Questions
What is CRM software and does my business need it?
CRM software stores all your leads, customers, conversations and deals in one place and reminds your team to follow up. If you get regular enquiries and manage them in diaries, Excel or WhatsApp, a CRM will help you convert more leads and serve customers better.
How much does custom CRM software cost in India?
The cost depends on the features, number of users, integrations and whether you need a mobile app. Contact us for a free consultation and we’ll share a detailed quote — you only pay for what you need.
Why choose a custom CRM over a ready-made one?
Ready-made CRMs charge per user every month and force you into their workflow. A custom CRM is built around your exact sales process, has only the features you use, and you own it — with no per-user subscription.
Can the CRM capture leads automatically from my website and ads?
Yes. We connect your website forms, Facebook & Google lead ads, IndiaMART and other sources so new leads enter the CRM automatically and get assigned to your team.
Can my sales team use the CRM on mobile?
Yes. We provide an Android & iOS app for your team to view leads, call or WhatsApp customers, log follow-ups and record field visits on the go.
Can you import my existing customer data?
Yes. We import your existing contacts, leads and customer history from Excel or your current software so your team can start right away.
Do you provide support after launch?
Yes. We provide training, maintenance, updates and new features after the CRM goes live.
Ready to Close More Deals?
Book a free CRM consultation. Tell us how you get and manage leads today — we’ll suggest the right features, technology and budget.